Organization Digitalization Effects

Digitalization is one of the key factors that bring about a company’s growth. It is more than the removing of standard paper and applying computers to log data – it truly is about creating a new method of doing business that focuses on client satisfaction, internal conversation, and the flow info. It is about being more effective, gaining awareness over enterprise spend and making decisions with accurate numbers, and also connecting your complete team to a common mission that drives scalable growth.

It is a dynamic method that alterations the ways firms create and capture worth in the marketplace. It may also accelerate the obsolescence of your firm’s current business model (BM). As digitalization has the probability of influence a company’s competitive standing, firms has to be constantly informed of digitalization’s impact on their BMs and the encompassing business environment.

To explore the impression of digitalization on a firm’s BM, qualitative empirical info were collected from 12 interviewees employed in two unique industries, automotive and media. Due to the fact that both equally industries are seen as a different business models, this kind of research design allowed for a great in-depth a comparison of how digitalization impacts the inspiration of a firm’s BM.

The interviews revealed that in the media sector, the impact of digitalization was felt most clearly with regards to value creation and value capture elements. This was for the most part due to the fact that the videos industry places strong focus on the customer channel, thus causing digitalization to have an early on impact on the company’s BM.

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